The creation of positive economic, sporting, social, political and environmental legacies is one of major motivations behind cities’ decisions to host sport events of all kinds. However, much of events’ positive legacies emerge from hosts’ ability to leverage existing assets and build on them to build a better future for their city.
Though most sports events have for long been organised according to a single , “tried and tested” format which has been transfered from host to host at each edition, the sport industry’s current quest toward more sustainable goals has given rise to the necessity of adapting events’ formats to their host.
Indeed, each hosting nation or city is faced with different constraints in terms of existing urban and sports infrastructures, knowledge, environmental vulnerabilities, etc. and each host is also wealthy with different existing assets. Whether through the adaptation of scale, of the hosting structure or of the scope of the event, considering host destination’s existing assets in the design of the event and enabling the event to adapt to them is key to generating long-term positive legacies. As such, hosts and event organizers should be given a certain degree of flexibility in adapting event formats to their specific needs and assets. Such flexibility is also highly conducive to creative thinking, generating a fertile ground for the experimentation of innovative hosting techniques and formats.
Successful events are those which enable their host cities to further their goals in the context of a wider hosting strategy. Providing hosts with greater flexibility in the organization of their event ensures that positive legacies relevant to the host’s needs and goals are achieved and secured in the long-run.