Lausanne, 8 January 2019 – Following the merger of the two global advisory firms Burson-Marsteller and Cohn & Wolfe, Lausanne-based BCW Sports practice will from today on operate as the sports practice of Burson Cohn & Wolfe. As a result of the merger, Burson Cohn & Wolfe, is now one of the world’s largest full-service global…
ThursdayDec202018
Federation for International Lacrosse (FIL) Appoints BCW Sport to Bolster Sport Development Efforts
FOR IMMEDIATE RELEASE – December 20, 2018 Media Contact: Jim Scherr Phone: 719.330.4029 Email: jscherr@filacrosse.com New York, NY – Federation for International Lacrosse (FIL), the International Governing Federation for the sport of lacrosse, has appointed BCW Sports practice (BCW Sport), the international management consulting firm specializing in sport performance, to review their organizational structure along…
ThursdayOct42018
New Host City Approach from Riot Games achieves great success
Lausanne, October 4th, 2018 – As the first esport organizer, Riot Games, owner of the world’s largest esport title, has carried out a host city bidding process as it is known from traditional sports. The process has been a great success documenting widespread interest from cities in esports. In September 2018, Riot Games hosted the…
MondayJun182018
Turkish Olympic Committee appoints Burson-Marsteller Sport to advise on governance and strategy development
LAUSANNE, Switzerland – 18 June 2018 – The Turkish Olympic Committee has appointed BCW Sports practice to assist in outlining its organisational strategy moving forward. The project is part of the Turkish Olympic Committee’s commitment to be a world-class service delivery organisation for Turkish sport federations, athletes and youth. As part of the strategic initiative,…
MondayJun42018
FIBA appoints Burson-Marsteller Sport to enhance promotion of its new Continental Championships
FIBA has appointed BCW Sports practice in Lausanne to assist in the promotion of its recently redesigned Continental Cups concept. The new concept is part of FIBA’s full competition calendar revamp, which was launched in 2017. The FIBA calendar revamp was made in an effort to give even more visibility to FIBA’s flagship events. This…
TuesdayMar132018
German Football Association
Appoints Burson-Marsteller Sport for UEFA EURO 2024 bid campaign
LAUSANNE, Switzerland – 13 March 2018 – BCW Sports practice, the sports unit of the global advisory firm Burson-Marsteller, has been appointed by the German Football Association (DFB) to provide international strategy and communication services for the German bid to host the UEFA European Championships in 2024. The services will be provided over the coming…
SaturdayMar32018
Copenhagen to host 2021 Gymnastics World Championships
Sport Event Denmark, a long term BCW Sports practice client, celebrated another success when Copenhagen was announced as the host of the 2021 FIG Artistic Gymnastics World. The Executive Committee of the International Gymnastics Federation (FIG) selected Copenhagen in a unanimous decision after a strong presentation from the Danish delegation, which included Anders Jakobsen, President…
WednesdayFeb72018
Burson-Marsteller Sport Appointed as International Communications and PR Agency for Gwangju 2019
Lausanne, Switzerland – 7 February 2018 — Ahead of the next FINA World Championships, slated for July 12th to August 11th, 2019 in Gwangju, South Korea, the Gwangju 2019 Organizing Committee for 18th FINA World Championships has appointed BCW Sports practice as its official international communications and public relations agency. To build the momentum in…
WednesdayJan172018
Burson-Marsteller fully integrates TSE Consulting and introduces Burson-Marsteller Sport
Lausanne, 17th January 2018 – Burson-Marsteller, a leading global strategic communications and public relations firm, announced today it has fully integrated its specialised international sport consultancy firm, TSE Consulting, and formed a new unit, BCW Sports practice. Beginning today, TSE Consulting will operate under the Burson-Marsteller name. Following the acquisition of TSE Consulting in February…
